Training Paralegal Professionals

National Paralegal College is the trading name of NALP Training Company Limited
- The training arm of NALP

0207 112 8034

Marketing and Sales Management Skills for Paralegals

Marketing and Sales Management Skills for Paralegals

Full Day Workshop - Developed by NALP and DPSS

Course Aims

This course is will enable paralegals to understand the marketing and sales process, in the context of paralegal and associated services, from researching the market to client contract signature. The course will highlight and how to utilize the various marketing and sales management techniques, tools, models, and framework


Target Audience

This course is designed for those who have direct or indirect responsibility for the effective management and development of marketing and sales related activities across the organisation or need to understand them to ensure alignment.


Delivery Method

This course has been developed with an emphasis on practical applications of contract management. The workshop will be participant centred, using tools, techniques and paralegal based case studies. 

About DPSS

DPSS have over 25 years experience providing bespoke and tailored training solutions. Working within businesses and organisations to offer expert training in commerical skills through engaging and informative workshops.  

Learning Outcomes

  • Understand marketing as an organisational function, business concept and organisational philosophy
  • Develop effective sales and marketing plans and campaigns
  • Create an effective marketing mix
  • Appreciate the need for market research and analysis
  • Compare transactional and relationship marketing and explain the benefits of client loyalty and retention
  • Utilizing social media to reach out and secure client
  • Understand and utilize established marketing and sales models, including MR, PLC and portfolio analysis etc
  • Understand apply sales techniques and team management




Course Fees

NALP Members Exclusive Price: £220 + VAT

Usual Course fee: £275 + VAT


Upcoming Dates

Dates: TBA

Location: Central London 

Enrol: More details and to enrol, please visit

Entry Requirements


There is no experience or previous qualifications required for enrolment on this course

It is available to all students, of all academic backgrounds

This course is run by DPSS. This is not an Ofqual Course through NALP